Thank you for being a generation that aspires to be the change we wish to see in our world...
Generation 414 is an ethical retail outlet that provides support to survivors of sex trafficking.
We provide dignified employment and personal development opportunities to women and children rescued from the sex industry.
Currently, there are 45.8 million adults and children are trapped in slavery around the world today.
About 2 million children are exploited every year in the global commercial sex trade.
Women and girls make up 98% of victims of trafficking for sexual exploitation.
We spend hundreds of millions of dollars every year on consumer goods.
What if our purchase choices could provide life-changing solutions to women and children in need of breaking the poverty cycle and help set them free from slavery?
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